The recession forced many businesses and individuals to find smarter, more cost efficient solutions for their online and print marketing needs. And while bigger agencies suffered, Freelancers could offer similar services with a much more competitive price tag.

Key to Success

Key to success is however:

1. good positioning with mayor Search Engines – for visibility
2. a diverse portfolio of recent work samples
3. sufficient experience to back-up your offer

2009 Tendencies in web design

This year small to medium businesses seemed to focus their marketing efforts on a better website design but reducing costs by deploying in house resources for the coding or CMS Content Management Systems for the implementation.

While this approach worked for enterprises that had adequately evaluated their in house resources, it produced flawed results or no results for those who did not.

Quality control and planning really are key for a successful website

Resolutions for 2010

I liked the idea of “One Design A Day” as discussed in Smashing Magazine – a great idea to push creativity and develop resources for later use.

Last but not least: my new website is coming along nicely, I expect to launch shortly.

The newly redesigned Raymark website went live last week. My input to this project was the site design, as well as HTML and CSS templates. The content was implemented and adapted to an ASP based backend by Raymark’s inhouse development team.

Just updated my WP-blog from version 2.6 to 2.7 via the great automatic updater, very smooth. No bugs at all.
Great plug-in!